You’ve spent valuable time creating your video. But how can you make the most of your viewers’ two-minute attention span? If you focus on the right factors, YouTube can be a goldmine for marketing your business and services. And with more than one billion people visiting the site each month, there are plenty of opportunities. By strategically choosing which videos to upload and how often, you can increase the number of watch hours that people spend on your channel. That’s because watch hours are an indication of how much time people spend watching videos in general on a specific channel. Because every minute spent watching your video is an hour you’re not spending elsewhere! You can buy YouTube watch hours on SubPals.com to generate sustainable YouTube views and increase your watch hours. Read on to learn more about why video watch time is so important, as well as specific strategies you can use to increase it even further.
What Is Video Watch Time?
To better understand how you can increase your video watch time, you first need to understand how YouTube analyzes your video’s watch time. Specifically, you’ll want to know how YouTube tracks the “duration” of your video. Duration is the amount of time people spend watching your video. When you upload a video, YouTube automatically tracks the “duration” of it. That duration is then sent back to YouTube’s servers so they can keep track of it.
Why Is Video Watch Time Important?
Just as how you choose where to place an advertisement helps determine how many people see it, the length of your video’s “audience attention span” impacts how many people watch it. In other words, it depends on how long people are willing to “pay attention” to your video. If you’re not mindful of this, you could see a huge drop in views once people start tuning out the content. This is important because the longer someone watches your video, the more likely they are to watch it again.
Strategies For Increasing Watch Time
The good news is that there are several strategies you can use to increase your video watch time. Some of these strategies are dependent on the type of video you upload. If you create a longer-form explainer video, you can explore strategies such as making your video more “entertaining.”
How To Increase Your Video’s Watch Time Even Further
There are several ways you can push your video’s watch time even further. Here are a few tips you can try out:
- Upload Your Video at the Right Time – One of the biggest mistakes you can make with video watch time is uploading your video at the wrong time. You don’t want to battle with the “tried and true” of “when people are watching television” and try to “compete for attention.” Instead, you can upload your video at the most “congenial” time. Congenial time is when your audience is most likely to be watching YouTube. This is typically in the middle of the day when people are most likely to be online.
- Know Your Audience – You can’t effectively target your video’s audience if you don’t know who they are. This means that you need to pay attention to the demographic information that YouTube has set for you. This will help you understand the type of audience you’re attracting to your channel.
- Use Annotations – Annotations, such as descriptions and tags, are another way to boost your video’s watch time. By adding annotations to your video, you’re adding a layer of information between your video and your audience.
- Use Annotations to Drive Traffic – What’s the best way to drive more traffic to your YouTube channel? With annotations, of course! That’s because annotations are a form of “online marketing.”
- Use Social Media to Drive More Views – What if you could get your followers to help you boost your video views? That’s a legitimate strategy, as it means that your followers are actively helping you get more views. And there are several ways you can use to do this, such as by sharing your video on social media.
How To Increase Watch Hours In 6 Steps
By following these strategies and tactics, you can boost your video watch time and increase your watch hours. Here are specific tips and tricks you can try out:
- Choose the Right Content – Although it doesn’t take much effort to create a new video, it does take a lot of time to keep the video fresh. This means that the videos that people are likely to watch the most are the ones with the most engaging content.
- Use Sound and Visual Effects Wisely – The sound and visual effects you use on your videos have a big impact on how long viewers spend watching them. That’s why you need to be mindful of the sound and visual effects you use in your videos.
- Optimize for Engagement – The best way to optimize your video for engagement is to optimize it for views. That means that you want to make sure that your video’s title, description, and other video metadata are optimized.
- Follow Your Audience – There is more to growing your audience than simply uploading videos. You also need to actively follow, engage, and advertise your channel.
- Promote Your Content – This is one of the most important factors in growing your audience. You can only drive people to watch your videos if they’re already watching them.
- Keep Track of Your Data – When you’re growing your audience and increasing their watch time, it’s important to track your data. This can help you stay motivated, measure your progress, and adjust your strategy as necessary.
Conclusion
As you can see, video watch time is an extremely important metric for marketers. If you want to increase your watch time and reach more people, then you need to make sure your videos have a good amount of watch time. But, with the right strategies and techniques, you can increase your video watch time even further by following these tips:
- Upload your videos at the right time – Choose the right time for uploading your video such as when your audience is most likely to be online.
- Choose the right content – Make sure that your videos are engaging and have a good amount of content so that they keep your audience entertained and make them want to keep watching your videos.
- Use visual and sound effects wisely – Another important tip for boosting your video watch time is to use visual and sound effects wisely.
- Optimize for engagement – The best way to optimize your videos for watch time is to optimize for engagement. This means that you want to make sure that your titles, descriptions, and other metadata are optimized for readability.
- Follow your audience – This is one of the most important factors in growing your audience. You can only drive people to watch your videos if they’re already watching them.
- Promote your content – This is one of the most important factors in growing your audience. You can only drive people to watch your videos if they’re already watching them. With the right strategies in place, you can boost your video watch time and increase your watch hours.
